Target market research is king

Knowing what buyers need, where they do their research, and what influences their decisions are all key to a firm’s success.

Target market research is king


Top firms’ share of public co. audits creeps up

The Big Four increased their percentage of SEC audit engagements at the expense of the rest of the top 10 auditors in 2019.

Top firms’ share of public co. audits creeps up


IRS to expand Virtual Settlement Days

The service is looking to go online to help more taxpayers who aren’t represented by counsel.

IRS to expand Virtual Settlement Days


Tax Fraud Blotter: Doctors in the house

Root of a problem; in the pipeline; little oversight; and other highlights of recent tax cases.

Tax Fraud Blotter: Doctors in the house


Accountants see pandemic over by year's end; recovery will take longer

A new Accounting Today survey finds that almost three-quarters of accountants think the economy will be in trouble going into 2021.

Accountants see pandemic over by year's end; recovery will take longer


CPA executives have bleaker outlook thanks to coronavirus

Business executives who are also CPAs have sharply reduced their outlook for profits, sales, hiring and the overall economy over the next 12 months, because of the COVID-19 pandemic, according to a new survey by the American Institute of CPAs.

CPA executives have bleaker outlook thanks to coronavirus


SignEasy introduces new features to help with SBA loans

Small businesses have run into roadblocks trying to apply for PPP loans since the pandemic triggered mandatory closures.

SignEasy introduces new features to help with SBA loans


AAM announces 2020 Marketing Achievement Awards

The Association for Accounting Marketing honored four professionals for their contributions to industry marketing and business.

AAM announces 2020 Marketing Achievement Awards


6 predictions for where states are planning to get their tax money

The financial landscape is looking worse than lawmakers expected, sending states to ferret out every opportunity to expand, demand, and open new and broader tax pipelines. No business will be spared.

6 predictions for where states are planning to get their tax money


AAFCPAs acquires Goffstein

The Regional Leader firm is expanding its international tax expertise in Massachusetts.

AAFCPAs acquires Goffstein